Creative thinking made visual
— Art direction
planning, management and implementation
It’s the creative mind behind your brand or business, helping you visualize and communicate to your audience. As an Art director I’m responsible for overseeing and planning the design process for preparations of magazines, book layouts, commercials and other visual media. Establishing consistency and a clear message across the various elements.
Design thinking offers a new approach to solving problems. The foundation is empathy for focused research and collaborative prototyping with users. Fast and light iterative cycles of design, testing, and learning keep ideas fresh and interesting.